High School Applicants
Overview
You have a knack for connecting to the world around you. You’re boundlessly curious and passionate about media and long to dig deeper — into how it’s made and what makes it powerful.
Yes, the media landscape is changing constantly, and your sense of urgency and big-picture thinking are up to the challenge. Innovative courses will sharpen your skills and give you experience that will empower you to seize and shape the world. Go confidently into your future.
Earn 2 credentials
- Honours Bachelor of Applied Arts in Media & Communication Studies
- Diploma in Media Communications
Your degree is granted by the University of Guelph and diploma by Humber Polytechnic. You must complete all four years of study to receive both credentials.
Specializations
Digital Marketing & Social Media
- Learn the fundamental principles of marketing with the evolving study of social media and its relationship to consumer behaviour
- Focus on search engine optimization techniques and social media analytics
Media Business & Management
- Learn about organizational behaviour, consumer behaviour and leadership
- Study the skills required to manage a media enterprise, such as data management and analytics, advertising and team-building
Visual Communication
- Photography (studio lighting, location photography)
- Digital graphic design (still and motion graphics, marketing and editorial layouts and production design)
- Videography (storyboarding, and shooting and editing)
Storytelling
You will design compelling digital experiences, build strategic campaigns and manage content across platforms — from video and social media to branded storytelling and immersive multimedia.
Access the following spaces on campus to develop your creative content:
- Content Editing Suites
- Multi-Production Broadcast Studio
- Photography Studio
- Podcast Recording Studio
- Virtual Reality Studio
Plus, you can access media and communications technology and equipment, including cameras, professional studio lighting, microphones and recorders at the Technology Resource Centre.
Placement
After third year, you will complete 240 hours of workplace experience, either locally or abroad.
Past placements include:
- Bell Canada
- Canadian Tire Corporation
- CBC
- Corus Entertainment
- IMAX
- Maple Leaf Sports & Entertainment
- National Ballet of Canada
- Pinch Social
- SickKids
- Special Olympics Ontario
- Universal Music Canada
- Yahoo Sports
Capstone project (Emerge)
You’ll work with organizations and community partners on cutting-edge projects, culminating in your fourth-year project, Emerge.
Through Emerge, students have partnered with Sunshine Therapy Dogs, Humber River Health Foundation, Earth Rangers and Youth Employment Services (just to name a few).
Visit the Emerge website to check out the 2025 projects.
You may choose to complete and present an undergraduate thesis (after year three), instead of Emerge, to apply research principles, build your presentation skills and prepare for graduate studies.
Popular course: Social Media Strategies
- Journalism & Digital Storytelling
- Marketing & Public Relations
- Crisis Communication & Reputation Management
- Audio Storytelling
- Digital Graphic Design
- Art Direction & Production Design
- Freedom, Rights & the Media
- Media Production Toolkit
Note: Courses listed above are a selection from all four years of the program. Refer to the Program overview for a course breakdown by year.
Get to Know Us
Future options include...
- Campaign Strategist
- Brand Manager
- Communications Coordinator
- Content Creator
- Print/Web/Video Editor
- Photographer
- Videographer
- Account Director
- Podcaster
- Market Researcher
- Graphic Designer
- Communications Consultant
- Social Media Analyst
- Entrepreneur
- Communications & External Relations Director
- Crisis Communications Manager
Graduate school and further education
- Master of Arts in Communications
- Master of Journalism
- Master of Arts in Media Production
- Bachelor of Education (Teachers College)
- Law School
- Master of Marketing
- Master of Management
- Master of Digital Media
Note: Some careers and entry into further education may require additional study.
If you don't see your career goal listed here - talk to us! There are many more options.
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I was able to land a job in my field almost right after graduating, and a big part of that was having a portfolio full of projects I worked on during my classes. It made a big difference when applying for jobs.
Transitioning to university can be overwhelming, but we're here to support you every step of the way.
Check out the supports available to you. For more information on support services, visit our Student Experience page.
Start to finish
Learn how to do an entire project, from the development of a concept to producing the content, distributing it and analyzing the impact.
Instructors in the industry
You are taught by professionals working in the field. Learn from their firsthand experience!
Helping hand
Know that you can reach out to instructors, program staff, student services staff and your classmates to help you figure out tech, assignments and readings, and work through other personal challenges. You’re a name, not a number.
Supported learning
- Your classmates/cohort will move through the program together.
- Your instructors open doors to diverse professional networks. Their mentorship can guide you to new opportunities.
- Your program team is eager to assist you. With everything in one building and a small student population, they’re a footstep or email away. Your team includes your Academic Advisor, Placement Coordinator, Career Coordinator, Liaison Librarian and Student Life Coordinator.
Safe spaces
Once you experience it, you’ll recognize it. U of GH creates a tremendous sense of safety through the support of the Chairs, Instructors and staff. Feel comfortable to share your voice and care for your mental health.